Engaging the Community

Key points

The resources provided here will help you develop effective community engagement strategies. They are designed to increase the community’s trust and participation during the PHA process.

Resources

  • Public Health Assessment Training (PHAT) Module 2: PHA Overview - Refer to the third section of this interactive, online module. It describes how to engage the community in the PHA process, including important tips.- It also explains how to conduct community meetings.
  • Public Health Assessment Guidance Manual (PHAGM): Engaging the Community Section - This section in PHAGM will introduce you to the goals and phases of the community engagement process and will provide you with valuable community engagement strategies, actions, tools, and activities.
  • Community Engagement Playbook - Refer to this document, which guides health assessors, partners, and community members through the phases and activities of community engagement- The four phases are:
    • Setting the stage,
    • Getting started,
    • Keeping it going, and
    • Wrapping up.
  • Health Communication Playbook - This playbook will provide you with practical communication materials and resources, including sample fact sheets, press releases, and more- It will also provide you with tips, worksheet, checklists, and step-by-step instructions to develop your key messages and talking points.
  • Community Stress Resource Center - In this web-based resource center you will find guidance and tools to help you work with communities affected by psychological and social stress due to environmental contamination.
  • ATSDR Communications Toolkit - This toolkit will help you improve your communication efforts with local communities – It provides:
    • Customizable tools for simplifying communication,
    • Guidance on responding to different levels of concern,
    • A way to set realistic expectations, and
    • Ways to measure the usefulness of the PHA process.
  • CDC's Social Media Channels - In this website, you will find CDC's official social media channels that provide users with credible, science-based health information.